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Writing Introduction Emails to New Clients




Part of a great marketing strategy is to introduce your business to various potential clients or customers. Your business may be one of the best in your state- offering great products and services at a competitive price, but if your potential clients and customers don’t know about it, it won’t be easy for your business to sail through. Sending introduction letters to your clients will help them understand your business’s nature and possibly increase conversion. However, it is not only enough to craft an introduction letter- just like any other business correspondence- and send it via email as convenient as it may seem. You have to know how to use the right tone, polish the letter and convince the clients in a professional tone. Introducing yourself in an email is not necessarily how you may introduce yourself in a phone conversation. With emails, you have to think about the picture you are creating for your business critically.


This course will guide you on how to introduce yourself via email to new clients professionally. We will also be sharing some tips and tricks that you can use to help you increase conversions and paint your business in a more-clear light. Additionally, we will be providing you with free samples and letter templates that you can use to help you craft a great introduction letter, one that will capture the recipient’s attention and increase their chances of working with you.

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